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New fashion statement: B27 sneakers by DIOR

Dior unveils a new expression of the sportswear spirit that Kim Jones, Artistic Director of Dior men’s collections, adores. Channeling diverse inspirations, from the vintage look of ’80s tennis shoes to the skateboarding universe, these new sneakers available in low and high-top versions – feature a modern, sporty and refined line.

Must-have sneakers are available in white, black or gray versions – a subtle tribute to Monsieur Dior’s signature shade – they are embellished with a multi-material finishing, combining smooth calf leather and nubuck with the Dior Oblique jacquard or the Dior Oblique Galaxy — in perforated leather — designed for the Spring 2021 men’s collection.

The B27s exalt Dior’s creative audacity, combined with its leatherworking heritage, from edge dyeing to topstitching, with each step of the manufacturing process reflecting the exceptional savoir-faire perpetuated by the petites mains in the House’s Italian workshops. The result of a sophisticated assemblage, the shoe’s inlays are combined and layered to create a unique, three-dimensional effect.

Dior codes are revealed in the art of detail, such as eyelets shaped after the iconic “CD” logo, while the name “DIOR” is embossed on the heel and inscribed on the sole, as an affirmation of a singular allure. Reinventions of the richness of the House’s heritage, these new essential objects of desire are the emblem of contemporary elegance.

The Dior B27 sneakers will be available in Dior stores from November 2020.

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