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Even as a child, she knew her future lay in plants, and the idea of sharing the beauty and power of flowers with women took root in Josiane Laure’s mind very early on. In 1975, she set up a beauty salon in Paris, where she applied a thoroughly innovative range of natural beauty treatments combined with teachings taken from Chinese energy therapy.

She set up a training centre followed by a laboratory in 1985 and combined her targeted treatments with products based on essential oils, plant oils and seaweed.


Today, in order to meet her high standards of quality, authenticity and natural care, Josiane Laure has designed a new organic and entirely natural range for the body and face.

In her Beauty Centres and at her Beauty Farm, Josiane Laure now shares her unique experience and the skills and knowledge she has acquired over the years with nature-conscious men and women.


Josiane Laure’s methods are unique and innovative in their total alignment with the principles of Chinese medicine: systematic studies of changes in skin tone, mapping internal organ manifestations on specific areas of facial skin and the colours of the areas in question.

Every human possesses TAO, meaning a fluctuating balance between YIN and YANG that is physically expressed through the five-element theory. This theory categories humans into 5 basic morphological types. Seasons, organs, personality types, etc. are all also classified in a similar manner.

This knowledge is key to putting together a personalized treatment plan which, combined with energetic lymphatic drainage and ‘Laure’s Essentials’ products, leads to spectacular results as part of a face and body treatment session.


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